Friday, 10 June 2011

KierTalk


















It's been a few weeks since the last blog from Howabout Creative Solutions in Harrogate and that is largely due to the busy work schedule recently. I have been working on a variety of interesting design projects for a variety of both regional and national clients. It has certainly meant long hours, but really that's what gives me a buzz - I do love what I do.

One project that has really been fun to work on has been 'KierTalk' (with Charley Durham from Acceleris), the newsletter for Kier Building Maintenance. It's a 16 page tabloid magazine, and I've picked it up (from a graphic design point of view) at issue 7. Although the client considered implementing a 'design development' from the existing look (and liked the visuals I produced) it was decided that, for the sake of continuity, to run with the established look. However, that didn't mean there wasn't room for creative thinking and with that in mind I tried to inject some new design ideas into the layout. Headline fonts had a punchier look, pictures interacted more with the text, and graphic devices introduced to highlight facts and figures. The end was result was well received by both Kier and Acceleris which is great news and means that a really good platform has been established for the next issue.

Of course a few killer tunes have helped the creative process and what better way to choose the tunes by picking random letters from the alphabet. Wednesday was brought to me by the letter 'S' - Sisters of Mercy, Smiths, St Etienne, Stooges, Stranglers, Super Furry Animals and Seasick Steve, while Thursday featured 'P' - Penguin Café Orchestra, Primal Scream, PiL, Public Enemy, Polyphonic Spree, Police and Prodigy. I think like this way of choosing my tunes.

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